Innovate and Integrate:
New Models of Family Entertainment
Indoor Sports Facilities are a nearly one-billion-dollar industry in the United States. Adding an arcade and other entertainment options to an existing Indoor Sports Facility is a natural fit.
Guests at sports parks are typically families with active lifestyles and discretionary income, making them an ideal audience for FECs.
Let Pinnacle Entertainment Group help transform your indoor sports park by expanding into an arcade or other Family Entertainment Center. A smart investment now can enhance operational efficiency, create additional revenue streams, attract more guest visits, boost customer satisfaction, and improve profit margins.
What is a Family Entertainment Center?
There are many family entertainment centers, varying from low-cost facilities with inflatable toys appealing to small kids to multi-acre amusement parks for the entire family and everything in between.
Ultimately, an FEC is a facility that a family would visit outside their home for entertainment. Other terms you’ll hear when talking about FECs include:
Location-Based Entertainment
Out-of-Home Entertainment
Bowling Entertainment Center
Cinema Entertainment Center
Many of these types of entertainment could be effectively integrated within an indoor sports park. Choosing the best options for your facility depends on many factors, including cost of construction, size of the market surrounding the facility, amount of traffic generated by sports leagues, and tournaments, and square footage available. The first attraction that is typically added is a redemption arcade.
Why Add a Family Entertainment Center?
There are several key reasons to add a redemption arcade to an Indoor Sports Facility:
Entertainment for the Whole Family
Adding entertainment provides additional incentives to bring the whole family to a league game.
Increased Customer Base
Attractions such as arcades, bowling, and virtual reality provide another draw to bring families to your facility on nights they are not playing in a league, or to bring in an entirely new segment of customers.
Place for Parties
By providing a modern redemption game room in your facility, you become a go-to destination for your teams’ post-season parties. It will also increase the attractiveness of your facility for birthday parties. Adding a game room will be key to attracting the very lucrative team and party markets.
Increased Revenue Opportunities
Adding games increases the total spend per visit of existing customers.
Why Pinnacle Entertainment Group?
As Pinnacle Entertainment Group continues to expand our portfolio of larger FECs within sports facilities, we are excited to help you unlock the full potential of your indoor sports park.
Our expert consultants have a proven track record of successfully increasing revenue and customer satisfaction across a variety of family entertainment industries.
Let PEG partner with you and guide you through every stage of your family entertainment center integration — from planning and implementation to review and evaluation.